The fundamental purpose of a business card is to let other people know about your business so that they can quickly get in touch with you for business operations and activities. When it comes to its looks, it is just a piece of paper, but it is going to say a lot about who you are and what you are doing as a business. It will give complete details and guide your consumers about the type of services that you are providing. You can get creative with it, and it will benefit you a lot because it is an excellent way to impress your consumers in the long run.
In this article, we will discuss eight ways in which you can make your business cards unforgettable.
1. Be Simple
Simplicity is the key when it comes to standing out. There are a lot of complicated and complex designs available in business cards. You can change the quickly standard by going with something super simple and straightforward.
However, it is not as easy as it sounds, and you will spend a lot of time staring at the blank card to finally find out what you will put on top of it to attract your consumers to your business. Make sure that you go with simple lines and something unique that will deliver the message and leave a lasting impression in the minds of your consumer.
2. Highlights
It is important to highlight certain features on your business card to find out what is different about you compared to your competitors. If you have some unique skills and you can highlight them on the back of your card. Just because we tell you to get a simple business card does not mean that you can leave it blank or white. You can highlight certain features, and it will create a unique and artistic look on your business card, which will attract buyers.
3. Unique Tips
You can share some unique tips and tricks regarding your business on the back of your card. By doing this, your card will be more than just a piece of contact information paper to stop people from holding on to it and sharing it with others because it has a valuable part of the information on it.
4. Coupon
You can turn your business card into a coupon. For example, you can make a policy that if any consumer shows up with your business card, then they will get a 10% discount on your products and services.
5. Socials
Make sure that you include the social media accounts of your business on the back of your card and not in the front.
6. Colors
The colour palette of your business card matters a lot. Bright colours like yellow show energy and optimism, but if you go with more excellent colours like blue, it will be a sign of stability. You can choose the colour palette according to the goals and mission statement of your business.
7. Video
You can put a helpful video QR code on the back of your business card. It can be very beneficial for the consumer.
8. Map
If you are not sure what to put on the back of your business card and you can both the Google Maps location of your business office on the back of your card.